Originally Posted by
ZenFlyer
At the same time, the gift cards by definition can only be used at a Hilton property. So it’s arguably like a $50 advance purchase at a Hilton property. And it also has the (presumably) desired effect of luring people to physically visit such properties, and probably spend at least a little more money. (Contrast this with, e.g.., a Saks gift card, which people can redeem online to
have $50 worth of soap or chocolate mailed directly to their home.). So while Amex would be within its rights to cut off Hilton gift card purchases based on the T&Cs, I’m not sure there is a great incentive for Amex (or Hilton) to do so.
That's fair, and my guess is that if Amex puts a stop to this, they would likely do that only prospectively -- no clawbacks. That's why I went in for a second time today.