FlyerTalk Forums - View Single Post - BA ANNOUNCEMENT - BA to move to a spend based Tier Point system From 1st April 2025
Old Jan 2, 2025 | 1:03 am
  #2104  
lost_in_translation
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Originally Posted by JSM8
If NPS is a factor that is certainly one measure that may well be hit hard by these changes
Not necessarily, if you deliberately push all the unhappy premium leisure customers to go elsewhere and only keep the corporate customers that are now happier with BA than before too, that could be one way to increase customer NPS
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