I think over time BA has to try to develop some proposition for customers in the US, Canada and India since the markets seem too important for BA to just cut off, but otherwise absolutely. I would suggest if your main BA route is not multiple daily or with significant feed to North America or the sub-continent, it might not have a future, particularly long haul. Even some of the India flights could look a bit ropey to me if AI start getting their act together and BA decides to price out the value customers they have been targeting at the same time.