FlyerTalk Forums - View Single Post - BA ANNOUNCEMENT - BA to move to a spend based Tier Point system From 1st April 2025
Old Jan 1, 2025 | 8:37 am
  #1903  
bafan
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Originally Posted by ademanuele
I was wondering about that, headlines were that "British Airways owner’s annual profits soar to £2.3bn on leisure boom". The article stated that

"IAG reported an annual profit of €2.7bn (£2.3bn) after tax, on operating profits of €3.5bn (£3bn), with high fares and premium leisure travel compensating for smaller numbers of business travellers."

It all makes sense now
Quite. The whole approach - alienating leisure travellers, whilst seemingly reliant on them - seems totally bonkers…
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