FlyerTalk Forums - View Single Post - BA ANNOUNCEMENT - BA to move to a spend based Tier Point system From 1st April 2025
Old Jan 1, 2025 | 7:23 am
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BJ787
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https://www.paddleyourownkanoo.com/2...n-frustration/

And its not just loyal passengers who have expressed their displeasure at British Airways. It’s own employees have barraged the airline on an internal message board to share their feelings about the changes.

If it weren’t already obvious to British Airways, one staffer noted that the changes had “gone down like a lead balloon” and that even acquiring Silver status was now “unattainable” for most people.

“Yet again BA seems to be on a mission to annoy, alienate and drive away loyal customers,” another employee wrote. A third chimed in: “The live feedback from dissatisfied Executive Club members indicates that the new status requirements are perceived as unattainable for many, if not most.”

And the negative comments from the airline’s own workers continued: “A terrible decision driven solely by greed,” another staffer wrote. “Can’t stress enough how badly this announcement had gone down with our loyal customer,” another comment stressed.
Blimey.
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