Originally Posted by
JD1905
If you're spending enough to earn Silver or gold, then surely you're pretty much exclusively flying in Premium cabins anyway and therefore there is very little benefit?
BA will know the numbers. A business class return from LHR - LAX is typically £3-4k. Their rationale would be that you'd only have to fly twice a year to earn Silver. Or once every couple of months may be enough to earn gold. When I look at it that was I kind of think it's fair enough.
That's Old Mrs MeltingAlf (my mother's) justification for not bothering with SQ and its S$25k spend for PPS Club, since she flies SQ J and those things that come with PPS Club status are standard.
It's a bit laughable if BA thinks that way. If LHR-LAX is served by a VS A350 with a way better ground experience; or even UA with its plush Polaris cabin and access to the Polaris lounge, BA would be silly to think I'll go for their pithy offerings for the same price.