Originally Posted by
Kmxu
It is a sad reality caused by many factors. The demand will come back (but not to pre-Covid period) if air fares are reduced by, at least, 50%. If the cheapest RT economy fare falls below $1500, Kirby will sing a different tone. But he still clings to $3000 RT economy fare (except for SFO, LAX and other cities under the pressure of competition from other airlines). Two connections from small east coast cities and inconvenient schedule (esp., return trip from China) are not particularly appealing. Passengers do have other options (cheaper but equally inconvenient schedules as United).
Looks like UA is "clinging" to $3000 RT Y fares because it has other options too - happily using its assets more profitably elsewhere.
Why cut fares in half if it doesn't have to?