Originally Posted by
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The biggest problem BA has is just that there are too many groups which means some gate agents will consolidate as each group may only have a handful of people in it. Group 0 was introduced to address the symptom and not the cause.
I also believe that group numbers confuse people who don’t travel regularly, a far simpler option would be First/Gold/Emerald, Club World/Silver/Saphire, WTP/Bronze/Ruby and then economy.
The brands confuse things also. Someone will certainly know they’re not in First or Business class but will a non regular travel know if they’re in Club World or World Traveller Plus.
Agree. You have a process to get sometimes well over 300 people past a couple of agents at gates. It needs to be
very clear and simple, especially for infrequent travellers and for those for whom English is not their first language.