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Thread: Bilt Mastercard
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Old Jul 29, 2024 | 2:06 pm
  #917  
yugi
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Originally Posted by josephstern
Two more notes about Bilt:

1 - The "Friday news dump" way in which they notified us of this change really cost them a lot of goodwill among the bloggers. They worked hard to build up that goodwill, and really dashed a lot of it in no time. They could have been up front, said we're giving two more months so really jam on it! and generally lessened the blow. A lot of us would have said "oh - that sucks - but at least they're giving us two months notice! not bad." But instead we're all mad.

2 - For those who say this is costing Bilt too much, sure, it probably is (as it's the best feature of the card in my mind) but don't forget that Ankur had bragged that Bilt was already profitable. Sure - a profitable company still has the right to change a program, but if they were able to be profitable with the limit of 10,000 points per Rent Day, then cutting it isn't like plenty of companies that offer loss-leaders to get customers and then cut back to get profitable. These guys are already profitable. Supposedly.
He was lying.
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