Did American Express list the name of your second business? If not, it's just a marketing gambit, but you can use the link to apply again for the same business. The important thing to remember is that YOU are the applicant, not your business, (Even if they list the name of another business, you can change it when you complete the application.)
I think it was in my name.
If I want to proceed with my name, do I list my name as a business name and type of business as a sole proprietorship? And use my SSN in place of EIN?
Also, where can I locate the Lifetime Language in the application? I assume it is in the Terms & Conditions. But where is it? Then I can be extra careful not to overlook it.
But what I understand is that if I am not qualified the stated sign-up bonus for whatever the reason Amex might have, I should be able to see a pop-up stating I am not qualified.
Am I correct?
michaelmorio