Since this is purportedly happening in California (and/or targeted at residents of California) I'm curious if the company (by whichever name it goes by) is registered as a California Seller of Travel (CST) as required under state law.
§ 17550.1. Seller of travel (a) "Seller of travel" means a person who sells, provides, furnishes, contracts for, arranges, or advertises that he or she can or may arrange, or has arranged, wholesale or retail, either of the following: (1) Air or sea transportation either separately or in conjunction with other travel services. (2) Land or water vessel transportation, other than sea carriage, either separately or in conjunction with other travel services if the total charge to the passenger exceeds three hundred dollars ($300).
§ 17550.20. Registration (a)(1) Not less than 10 days prior to doing business in this state a seller of travel shall apply for registration with the office of the Attorney General by filing with the Consumer Law Section the information required by Section 17550.21 and paying the following fees, as applicable:
If they are registered there the CST number may provide additional insight as to who they are... If they aren't registered (or provide a false registration number) they may be committing a criminal (felony or misdemeanor) offense with their solicitation. My experience is that the CST # is also typically included in every advertisement but I'm not sure if that's required. (If OP is motivated, the CA OAG or Travel Consumer Restitution Corporation may be interested...)