i see what you mean, for LHR-JER in club peak i see this:
16250 Avios + £ 12.50
15500 Avios + £ 16.50
13250 Avios + £ 24.50
9750 Avios + £ 37.00
7250 Avios + £ 59.50
5750 Avios + £ 79.50
the 9750 avios price point should be £25.
EDIT: LHR-AMS is correct
16250 Avios + £ 0.50
15500 Avios + £ 4.50
13250 Avios + £ 12.50
9750 Avios + £ 25.00
7250 Avios + £ 47.50
5750 Avios + £ 67.50