Originally Posted by
eponymous_coward
They’re not trying to gain traction in the sense of “hey, MCI and SMF are our new focus cities”.
By "get traction" I mean sell seats on any consistent basis.
The fact is, these one-off leisure flights usually fail - sometimes before they're ever even flown - because the airline doesn't have an established customer base to draw on. See, e.g., B6 SFO-CUN.