I flew Upper Class rt LAX-LHR. Likes: sitting in the upper deck, which was much quieter than down in the main cabins; the bar for UC pax downstairs; nice pillow/comforter and a near-flat seat; excellent selections on IFE; arrival/departure lounge at LHR. Dislikes: food was nothing special; service was okay, but not really solicitous; IFE broke irreparably LHR-LAX, so 10 hours w/out a single movie sucked (esp for those pax w/kids--there were some real problems down in coach).

The "massage" service is really not what it may seem. The therapist is only allowed to do a certain # of massages per flight, so only the first 2-3 people who request will get it and everyone else will be SOL. Even the other treatments are on a "first come" basis so not every pax will get one. So this is a nice plus, but shouldn't really a selling point.

I'd say it's a good product but probably not the best out there (though it beats all hell outta DL Bus.)