Missing Points and the runaround.
I took AAdvantage of the 2000 LP/Miles offered by BODI in February 2024. The stores visited history confirms the transaction date and amount, but alas, 60 days later nothing. I have the receipt from BODI, and two months receipts from my account and email confirmations. I submitted an inquiry 15 days after and received the following response:
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Initial Inquiry Response:
I have confirmed more than 10 days have passed from the purchase date for your BODi Order # DR_59000336.Store Name: BODi
Order Amount: 35
Order Date: 2/23/2024
Inquiry #: 01611162
Date of Inquiry: 3/11/2024
"This order is still pending a resolution with the merchant. I will follow up shortly with another update and I hope to have an answer for you soon."
Therefore, I am sending this order to be investigated immediately. Because a third party (BODi) will now be involved, it may take up to 8 weeks for a definite resolution. However, we hope to have this issue resolved much sooner than that.
Please know, when a transaction has to be investigated with the merchant, in the process the merchant will review the eligibility of the purchase and get a resolution within 4-8 weeks from the day it is submitted to the research department.
The way this works is that we reach out to the merchants, they pay us commission and we rely on those commissions to post rewards to your account.
Be aware that is up to the merchant to approve or decline the rewards for the order as they have their terms and conditions and limitations as of what is eligible for rewards, and what is not."
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As a result, if thresholds are not met (i.e. Status / Reward Levels etc) the customer loses the benefits and there is no recourse for the lost time. I've made several calls directly to AAdvantage Customer service directing me back to Cartera and they've been "investigating" for over a month.
Has anyone explored the option of pursuing legal recourse, such as reaching out to the District Attorney or Attorney General to investigate deceptive trade practices and fraud? Should we contemplate civil litigation? Whom should we target with legal action? Should it be BODI for breach of contract, as the contract lies between them and Cartera? Or should it be Cartera, for breaching their terms and conditions and failing to provide the promised loyalty points/miles? Alternatively, should American Airlines be held accountable for knowingly permitting third-party merchants to exploit customers, thereby implicating them in the wrongdoing? Or perhaps we should issue a cease and desist against American Airlines, demanding the removal of BODI (or eShopping) from their platform until the issue is resolved? It's worth noting that small claims courts in Texas are often receptive to such requests.
I'd prefer not to go that route as it could get more expensive, however, it seems a number of customers have experienced this type of action and perhaps a class action should be considered. While these measures may seem extreme, being faced with legal action usually get's someone's attention and corrective action to be taken so it does not continue. I've also considered reaching out to Vasu Raja (Chief Commercial Officer AA - oversight of AAdvantage) and asking for his assistance before taking these options into serious consideration. I'm not sure contacting the CEO of Rakuten (who owns Cartera) would be of any consolation, even though they are the ones holding up the LP/miles- or start with Nathan Zeke (CEO of Cartera).
Sadly, this comes down to 2000 LP/miles, and had I know this would happen, I would have chosen another vendor to get the 2k needed to meet (and exceed) my threshold.
I welcome any thoughts or feedback (and fully expect a flood of comments).