FlyerTalk Forums - View Single Post - United considering Polaris Plus Class?
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Old Apr 18, 2024 | 1:20 pm
  #204  
HaleiwaFlyer
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Originally Posted by cesco.g
From yesterday's Earnings call Q & A:

Andrew Nocella:

"What I would say is we continue to believe that there's ways to further diversify our revenue streams and segment them. And we continue to believe that there is more opportunity for premium products that we don't have on board the aircraft today. And those incremental premium products, I'm not going to announce it today, but I can tell you, you have many teams of people work on how to further innovate and provide more and more choice and to monetize that choice on our behalf, obviously, in the future. So I think that headline was just a hint more to come and a lot of people working hard at United to make sure that we can differentiate ourselves not only from our US competitors, but many of our competitors around the globe."
As I said, let the fleecing of premium cabin begin.

The way I view it:

Basic Polaris fare = basic economy equivalent (no refund, no change, no lounge access).

Regular Polaris = What you have now (No bedding, no PJs). Maybe they will unbundle lounge access to make more money now.

Polaris Plus = You get all the frills.

If UA is smart, they'll have a check out similar to rental car companies, want to add child seat, want insurance, want satellite radio, want a ski rack?? UA can just add additional purchasable radio buttons: PJs, bedding, pillows, premium food, lounge access.....

Racing to the bottom....
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