Originally Posted by
Shagboy
What would be the point in pushing people into low qualification/high rejection surveys? Isn't the point of these survey companies to collect data for the creators of the surveys? I'm not sure I understand your point.
Let's say e-rewards have two surveys that they are looking to complete for the clients who pay them for collecting data.
Survey 1: Only 1 in every 10 people will qualify
Survey 2: 9 in every 10 people will qualify
To get paid, they need to fill both surveys with qualifying respondents. Their algorithms need to try to get enough people into Survey 1 to get the required number of completed surveys, taking into account the qualification rate of basically all their surveys. I'm not saying that's the only factor, but it must be a main factor. Their clients will go elsewhere if e-rewards can't get them enough people who qualify for and complete their surveys.
To your other point about who decides the incentive value, I suspect clients get prices from multiple providers of respondents and make a choice on who to use. Each provider's quote will presumably be based on the cost to them of providing the reward to the respondents.