Originally Posted by
scottishpoet
I have no problem with people wanting to reverse the trend, I wish him the best of luck!
I do believe there is a niche that they can serve.
My question is if that niche is big enough to build a sustainable business on, let alone the OPs question, a business to challenge BA.
If he can deliver all he promises for the same price as a BA then great. However his gamer class has already been ditched, so the track record does not look good.
In my opinion, that is what private jets are for. The reality is most of the market is happy with lower prices. Of course, there is a niche of people willing to pay more, but not all those want to pay more for some "special" feeling about flying. Virgin wanted to bring the special feeling back and did for a while before joining the race down.