Originally Posted by
Koen dc
Both programs are similar in my experience . LHW has Vita agents. Virtuoso has Virtuoso agents.
Virtuoso benefits are similar to Vita LHW benefits.
in the end, my travel agent is a Vita agent and a Virtuoso agent. I either book direct on the LHW website or with the travel agent, Virtuoso or LHW .whatever gives me the best value.
I have better upgrade experience with LHW compared to Virtuoso, both upon booking and on arrival. Made 5 LHW bookings the last weeks and 3 of them were upgraded upon booking while few of my Virtuoso bookings ever did get upgraded upon booking.
They have a travel agent portal, and I've seen some agents list being a member of their program, ...
Wow, this is the first, I have heard of it... I'm about to go and google

Now I see why
CBS asked the question... very vague information available based on my limited googling. Looks like you would have to speak/email agent to find what is offered at each hotel.