Hmmm... lots of PR-speak, but still scratching my head about what's so great about it.
93 new hotels in the pipeline... okay, that's interesting. Would love to know more about that.
Guests will gain access to a jet lag app on their phones? What's so special about that if folks can just download from the AppStore for $2.99.
I got my hopes up when I saw the header "INTENTIONAL FLEXIBILITY FOR MODERN LIFESTYLES". Was really hoping that would mean more flexibility in timing of check-in / check-out, for those of us who often arrive at 6am after red-eye flights.