Originally Posted by
rylan
With the way things are going, I'm expecting DL to stop actually selling SC memberships some next year and only 'bundle' offerings for buying a SC visit in with flights during the booking process.
Ultimate monetization... nobody gets in unlimited and you have to pay per entry depending on what kind of ticket you buy.
Thats where this crap is headed... they even stated at that investor conference that they want to differentiate different first class options. "segmented premium product". What do you think that really means?
Absolutely agree- NO WAY is DL’s end game to thin out Sky Clubs and turn them into an oasis for a few select big spenders.
These lounges have likely been a cost center for them, and you can bet your SkyPesos balance they will turn these lounges into a profit center.
DL is communicating that, as of 1/1/2025, Dave and Karen Kettle, who purchased a visit via Sky Club Monetization (SCaM) is far more valued than your run of the mill loudmouthed OPM business traveler who is closing a business deal on their speakerphone or an AMEX plat authorized user college kid.
Now imagine this- Dynamic SC pricing…. One price gets you access while another gets you premium spirits at the bar… Does anyone believe DL won’t do this?
I’m going to get mine through $26k in converted MQMs plus $90k spend on my DLBusReserve- we shall see how this plays out…