Originally Posted by
DrMilano
Delta’s C-suite has forgotten that the Millennials and Gen Z’ers now have to repay their student loans, there will be significantly less discretionary spend to go around. After the 12 month ramp up period when this demographic defaults, reported to the credit bureau’s and and Delta can kiss bye bye to additional co-branded sign-ups driving AmEx remuneration to $10 billion annually.
Delta ripped the bandaid off.
I think there wouldn't be much trouble adding this to their calculations. I'm sure AMEX happily passed them data about expected spending from their cardholders and has a lot of people who spend a lot of time thinking about this stuff.
The attitude expressed here that this is some fly-by-night "$60K MBA" making these decisions on a lark is just naive, I'm sorry.