It depends on when you need to purchase it. If it's right now, you will pay more.

Briggs & Riley have sales including at their Amazon Store approximately twice per year. Sign up for their emails and find what you want on Amazon and put it in your cart and wait.

In the meantime, go to "camelcamelcamel" and paste the direct link of the item you want in their search bar and save it to get notified when the price drops. Been doing this for years.

I purchased numerous pieces of B&R during a Labor Day sale a few years back and got some serious deals.

Here's their Amazon Store: