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Old Aug 30, 2023 | 5:17 pm
  #59  
Scots_Al
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15 Years on Site
 
Join Date: Jun 2008
Location: GLA
Programs: BA Silver
Posts: 3,230
Originally Posted by Sigwx
And possibly all based on a survey result and the clear signs of rock bottom morale overall at euroflyer which a certain MD of two BA subsidiaries hails as a great success.





As for Jet2, unless Jet2 Holidays can establish a market that would be profitable out of LGW, it simply will not happen. Jet2 previously made a brief foray into LGW on a NCL route. Every regional at LGW apart from PSO and targeted access routes (Channel Islands to mainland) have typically pulled out of the high cost LGW operation when operating regional types. Jet2 back then was a 146 operation on the NCL route. It is the Holidays side of Jet2 that makes the money, the point to point loco less so and it is a highly competitive market out on the concrete shopping centres with international transport links which surround London.

Southerners are typically less prone willingly part with their cash for ancillary revenue streams of locos and IT airlines. Northern based cabin crews earn more commission than their London based colleagues via onboard sales, the ‘hand baggage madness’ thread, whilst not just a BA issue per se, is also an indication of this generalised north south divide, the commission slips however consistently tell a tale on all airlines that have on board sales with multiple based throughout the UK. Ancillary revenue is a key revenue generator for the likes of Jet2, TUI, EZY, RYR, Wizz et al, and even BAEF and mainline (albeit with baggage and online/airport upgrades being the main drivers).
Yeah, I have no insight into LS management whatsoever, but I can see from the outside that in the aftermath of the collapse of Thomas Cook and others, they are aggressively cornering 'their' market very successfully. Their market being package holidays from everywhere except London. There's still plenty of growth in that market yet (plenty of big European holiday destinations are underserved from GLA still, for example). If I were in charge of LS, I'd focus on continuing to grow that core market before taking such a massive gamble.
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