Originally Posted by
VibeGuy
LAX/SFO-MID is my dream Mexican route startup (the AA options via DFW and MIA are crap) , but I genuinely think AS will shortly announce service to TUY , possibly in partnership with a vacation operator like the ORD-ZIH. A huge amount of existing CUN traffic is already headed towards Tulum/“Costa Maya” resorts.
It strikes me that ZIH was one of AS’s first Mexican destinations so they may actually have some name recognition locally for northbound originations.
Mérida is a lovely city. But I doubt that's high on the list, especially from the West Coast. Tourists want Cancún, flights to CUN are generally cheaper, and if you really want to get to Mérida, you can take a bus from CUN and it's not that long of a ride.
Just out of curiosity, do people on the West Coast do beach trips to Cancún? I would think they'd be more likely to go to the resorts on Mexico's Pacific coast, but then again I've never really thought about it.