Originally Posted by
nicolas75
IHG Hotels & Resorts (IHG) and
Scarlett Hotel Group (SHG) announce the onset of construction of InterContinental San Antonio, a 391-room.
Trailbreak Partners, a real estate investment and development firm based in Denver, worked with SHG to secure the $158 million in financing that will completely transform the property.
The structure for InterContinental San Antonio originally opened as an office building in 1958 and then converted into former
Wyndham Garden San Antonio River Walk.
Sitting adjacent to the Weston Centre in the heart of San Antonio, the 21-story building features a rooftop pool with downtown views as well as direct access to the River Walk and river taxi landing area.
Following a complete USD 50 million transformation, InterContinental San Antonio will include 40,000 square feet of meeting space, restaurant and bar, and rooftop amenities.
The hotel represents the first property for the InterContinental brand in San Antonio.
Source
First, nicolas 75, this is in NO WAY directed toward you, you're amazing!
Good lord, I can't
even with these marketing types who write this gibberish.
They don't want to say the "beginning" of construction, so they decide to use a $10 word in its place - "onset." The thing is, they don't realize that "onset" means the beginning of something
negative, like the onset of symptoms of an illness, lol.
"The hotel represents the first property for the InterContinental brand in San Antonio."
This is my biggest freaking pet peeve with these marketing types. There is no history before today. If there is no hotel of that brand currently in operation in a location, it's the "first one ever." I see this at least once a month. They don't bother doing 30 seconds of research on their own chain.
Just yesterday, Radisson announced their new hotel in The Gambia would be the first international chain hotel there. Not true. Sheraton had one there for like 15 years, adjacent to the new Radisson site, until maybe 2 or 3 years ago.
Now this. Inter-Continental had a hotel in San Antonio throughout the 1980s. This is not their first property in that city:
