WOW they want to drive away all loyal customers by purpose, the high prices combined with the new regulations make AY even more attractive - not.
Remember just a few years back as a Plat flying J you could carry a total of 128KGs with your ticket, now we are at 23KGs if on a Light Ticket. Paying for seat assignments even at CI is FR style, the booking fees for awards per leg are even more appealing, so if you win one of the lucky tickets your price is 270€ - I could not dream about it.
Just gonna book a whole bunch of Lapland flights to get rid of my points. The rest we will see, but it looks like the results prove that AY is going into the right direction. I just learned from them, giving your customer a bad product for a higher price make everyone happy.