The current attention on this card is not necessarily based on enhanced referral incentives. The card had a very attractive 100% bonus for AF transfers this month, Hyatt status match last month, etc. There have been some (unverified) suggestions across the blogosphere/reddit that the fee-free "rent" payments cover a host of non-rent expenses.

IMHO, this is all newsworthy--certainly moreso than a monthly review of what's in XXX's wallet, a cut and paste reminder that the Chase Sapphire is the "ideal" starter card, or worse, some Tiktok/instagram drivel re-post.