One thing I noticed about Eleme for the first time yesterday when I was browsing restaurants at the same time as my friend is that my red prices were usually lower than hers in most cases. I asked about red prices in our WeChat group and YariGuy explained that the red prices are estimated prices based on eligible discounts and membership cards. I readily admit that I sign up for loyalty programs at pretty much every restaurant that I think is good enough to warrant a repeat visit (a ten-second process with WeChat), so I have many. However, recently I've been trying out restaurants on Eleme that I've never even heard of before, let alone been to, and have still been offered 30-60% off many dishes. As you can probably imagine, going in blind is a risky strategy, but I've only encountered a handful of true losers, which have definitely been offset by the good ones I've discovered.