Originally Posted by
Greenpen
What's going wrong?
Inflation is at a 40 year high, interest rates are rising, oil prices are high - all of which remove disposable income for holidays and suppress demand for air travel and at the same time increase the cost of running an airline.
That combined with threats of strike action will hurt revenue and increase further costs, plus the inability of BA to recruit sufficient staff to run their schedule means plenty of headwinds for future profitability and sustainability of the business.The massive increase in debt doesn't give any reassurance either, as I'm not seeing much in the way of positive outcomes from where all that money went. Simply put, as an investor I can make a better return with less risk elsewhere.