Originally Posted by GBOAC;
the idea of CE (and certainly ET) on 5hrs does not appeal. Really don't know what BA are thinking. How can the operate the (fractionally shorter) TLV route with a long-haul config (seating and service), and deem it OK to do Amman short haul?.
TLV-LHR on BA effectively competes with LY/UA/DL/AC to USA and Canada because most American or Canadian destinations apart from hubs are one-stop journeys on those airlines. Religious/pilgrimage traffic and the tech industry in Silicon Valley and TLV mean the route commands higher fares and attracts greater traffic than AMM-LHR-xxx does. And there are more American-Israelis and Canadian-Israelis than there are Jordanian-Americans or Jordanian-Canadians. So the product needs to be more attractive, I suspect.