FlyerTalk Forums - View Single Post - BA no longer a global airline?
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Old Apr 11, 2022 | 7:03 am
  #19  
HIDDY
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Join Date: Aug 2006
Location: Argentina
Posts: 40,868
Originally Posted by destone
BA, like most modern airlines, is about the bottom line. Why serve less profitable routes to Africa and Asia when the Atlantic corridor is literally a cash cow? Any competent CEO would follow this strategy. Let the OneWorld partners step in on the lesser profitable routes.
That would be my way of thinking as well. No point 'flying the flag' if it isn't profitable.
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