I'm combing through IHG's 2021 annual report, and found the following good news: THE APP IS GETTING A FULL REDESIGN AND RELAUNCH!

• "As we use our IHG® Hotels & Resorts masterbrand to showcase the breadth of our portfolio, we continue to enhance the enterprise that supports it. This includes developing our next-generation mobile app, and preparing thousands of hotels to allow guests to choose specific room characteristics and add stay enhancements when booking with us, and in parallel enable our owners to generate maximum value from their hotel’s unique features."
• "Other examples include redevelopment of the IHG mobile app ahead of launch in 2022."
• "To deepen relationships with new and existing members, and drive more repeat business for our owners, we will transform our loyalty offering in 2022. In January 2022, we announced a first phase of new tiers and bonus-point earning structure that will allow our members to earn more points, more quickly than ever before. Later in the year, details of the full programme will commence, including new and enhanced benefits, more experiences and more redemption options, all powered by our new IHG mobile app, which goes live in 2022."
• "Continued implementation of mobile-enabled improvements including the development and piloting of a next generation IHG mobile app, enabling a richer customer experience which is expected to increase direct bookings and incremental spend during stays."
• "Further technology enhancements including the pilot of a next generation IHG mobile app and the expansion of digital arrivals, offering guests the ability to socially distance."

I've long found IHG's app - in my experience - to be unreliable [crashes, doesn't properly display details] and disgustingly outdated in its appearance, functionality and usability. It's about time that a cleaner, more modern, more visually-appealing and user-friendly interface gets rolled out that better fits the company and brings them to a closer level of the apps offered by their competitors. I hope to see Apple Wallet functionality return, as well as greater integration of mobile check-in and mobile keys - and maybe even options to select one's own room and customize their stay better. Power to the guest!

I know this is IHG and one's expectations must be tempered, but I hope this is a good relaunch of the program to create a compelling product for the other 95+ percent of us who aren't Spire/Diamond RA ICs.

khabah