LOL...yeah, me too!

I think this is probably the only thing I've ever bought on board flights where I actually took advantage of an airline CC's discount. Perhaps, I'm just an avid cheese lover but I really do like their cheese plate thing; also, unlike some of the more elaborate offerings, the added comfort in knowing that cheese & fruits will never cause any potential gastronomical, at least in my case, challenges on longer flights. One of my goals on every flight is, if at all possible, avoid a visit to the lavatory.