Originally Posted by
hi55us
I mean the competition has been doing a great job to entice flyers back as well. Delta is their biggest competitor has been offering 150% MQMs on cash fares and award tickets and still offers tangible benefits to elite fliers including RUCs and GUCs. Meanwhile Jet Blue still offers no free upgrades to Mint, has been charging extra mileage for Mosaics to get extra legroom seats at the front of the plane and offers limited utility unless you're at one of their 3 east coast hubs.
To be fair, they are offering both free mint upgrades and EMS upgrades this year. Also, the ff they are looking for are likely just in the northeast and South Florida + Cali transcon flyers.
And network wise, they have the most complete network out of both NYC and Boston if you factor in the AA partnership.
I think they are a frustration to a lot of people, because they could perform so much better if they had competent leadership. It's never a good sign for a leadership when all the senior people just leave.