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Thread: Is Westin a dead brand?
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Old Feb 26, 2022 | 9:58 am
  #97  
DELee
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Originally Posted by mahasamatman
Another data point that refutes the thread title is the Westin Yokohama opening in May 2022. Dead brands don't open new hotels.
As it hasn't opened yet, it is indeterminate if the potential opening of single Westin is a true indicator of brand health.

David
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