Remember this BA Club World concept that was leaked many years ago?

https://www.executivetraveller.com/s...s-seat-designs

(scroll down about two-thirds to see the PriestmanGoode concept)

It appears to have found a customer in Finnair. I think BA dodged a bullet with this. The Finnair seat looks like a very uncomfortable bench seat. I can’t imagine sitting propped on cushions for a few hours let alone 12 hours.

https://www.headforpoints.com/2022/0...emium-economy/