concierge and the e upgrade also the 50K status. e upgrade when SE can get more credits, also 50K status equal star alliance gold and also another e upgrade credit and concierge I know they can help you a lot when at airport. But if you want to keep your status buy spending your own money you don't need to run for it, if it just a little bit you can try to mileage run for it. Everyone know air canada have SQD because they want the people spend more means the company travel was the ac, also with the west jet and these American Airlines like dl ua aa.