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Thread: How Much Would You Pay For BA F Travel For Life?
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Old Nov 10, 2004 | 8:09 am
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dnw
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Originally Posted by Dakota
So, if BA had such a programme, would you be interested and how much would you pay?
$3m is a joke. Even a muppet could make $150,000 per annum return on such an amount equivalent to about 50 ex-LIS F trips! or one per week...

I would suggest a personal value calculation of:

(annual spend / 5%) * opportunity cost of capital %
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