[MENTION=751786]The Macker[/MENTION] - I like your idea of reaching out to the CEO of Air Canada.After reading everyone's great suggestions over the past day or so, I plan to try [MENTION=751786]The Macker[/MENTION]'s approach by sending a nice long factual detail letter, of my unfortunate event with Air Canada, to the CEO of Air Canada. I plan to send my letter, along with copies of all my receipts and relevant documentary evidence, in a certified/signature return required letter so can you or someone please confirm the CEO's name and address, which I have as follows:

Mr. Michael Rousseau
Air Canada Corporate Headquarters
7373 Boulevard de la Côte-Vertu Ouest,
Montreal, QC H4S 1Z3
Canada

Do you think this is the right approach?

Thank you for everyone's great input and discussion here. You all have educated and helped me tremendously. Thanks again.

nikkijoie