The new requirements with a minimum number of travelers and minimum revenue seem reasonable and I'd rather have it documented and disclosed up-front, vs closing accounts after the fact. It would be pretty extreme if they were routinely asking for copies of W2s for a program that realistically amounts to a few hundred dollars a year in benefits for most small firms. Even the old signup bonuses (e.g. the SMEQ... ones) required at least 2 travelers so I think the intent of the program was clear from the start.