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Thread: Onboard WiFi - roll out and experiences
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Old Nov 2, 2021 | 2:42 am
  #5  
GUWonder
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Originally Posted by sokolov
4 Euro for 1.5 MByte, 9 Euro for 15 MByte - who might the target market be?
It’s MBps not just MB.

I would guess that the streaming at 15 MBPS is for those wanting to use their own audio-video entertainment online during the flight but haven’t downloaded all that they want, while the 1.5 is for those browsing the web, using emails, texting for the entire flight and wanting to go cheap.

It seems they have segmented well for different in-flight user types/interests.
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