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Old Jun 15, 2021 | 10:36 pm
  #49  
BRITINJAPAN4
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[QUOTE=mahasamatman;31324302]They may have points, but very few are lucrative.

How do you quantify ( or even know ? It could be they cost but that might have a lower cost than not having a loyalty scheme, it might cost 500K per year but increases sales that out strips that.
Even with all the numbers available, its still a subjective assesment. So thats for one program, how can you possibly say few of them are lucrative, how many have been anylized and with what metrics ?

Are you sayin most companies are just happy to throw away money ?
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