My point exactly - Thank You anonplz!!!
Regardless of value, we live in a society where a $1.00 gallon of gas and $99.00 transcon fares are expected, almost demanded. Both unrealsitic and neither reflective of inflation and the increased cost of business over the last 20 years.
When a $204.00 ticket becomes $380.90. The result yields artificially low base fares, industry instability and insolvency. If the carrier raises the fare even $20, this yields a $400 fare which in the eyes of many exceeds the threshold of affordability and acceptance which until recently stood at $300 and $200 in the not so distant past.
Simple economics, a product is priced at $9.99 because $10.00 seems like alot more.
For those who argue value, a question. If gas prices stay at $2.15 per gallon; but, the taxes burden increases to $1.00 of the $2.15. Would you simple say, hey $2.15 is a value or would you question why almost 90% of the base cost was a tax??
Airline base fares are consistant with those of the 1980's with the cost pressures of today. Unrealistic and an enormous weight upon the economy as a whole. With the exitsing tax burden, the simple answer to raise fares is equally as unrealistic.