FlyerTalk Forums - View Single Post - Does BA get advance warning of major events and adjust prices accordingly?
Old Mar 19, 2021, 11:16 am
  #4  
rapidex
 
Join Date: Nov 2010
Posts: 5,596
BA's revenue management computer is programmed to take into account every scrap of information they can get regarding sporting events, concerts, political rallies, school holidays etc in order to maximise revenue.
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