Hello everybody!

I hope you're all well and safe.

In October, I made two purchases through BA's e-Store taking advantage of one of the generous offers advertised.

As no Avios were forthcoming, I chases the matter up through the GGL line. Soon afterwards I received an official e-Store confirmation form stating the number of "Avios collected" and saying "your Avios are on their way" and "they will be with you in 5 days" (BA's wording).

The Avios never appeared on my account and - upon recent inquiry - I have now been told "by the senior management team" that neither purchase was eligible for the Avios collection.
The matter closed.

I suppose we all know such practices are unacceptable in the real business/retail world.

Any advice on how one can make the BA e-Store staff responsible for the offers they advertise and deliver the reward collection confirmed in writing?

Many thanks for any hints!