Originally Posted by PGberkshire

Well if we are daydreaming, then why not this?

Fold Vueling into OW

Vueling from LGW/MAN for LCC SH

BA from LHR with SH and LH - To justify the difference, SH will be more premium. So limited drinks service in Economy, with Snacks. Full Drinks service with good catering up front, and to really push to boat out new CE seats - perhaps WTP style.

A321NEO with full density out of MAN/LGW and a better more premium focused density out of LHR

So if you live in the South. you have a choice - low cost out of LGW. Lots of routes, earns TP (small amount), lounge access (more Aspire style than Club)
if you want premium or convenience / connections then LHR with better leg room, on board services and a much improved CE for those who want to spend the £, or are connecting to LHR for J or F.

If you live in the north, same. either direct with Veuling, or via LHR for BA.

If you want to go one step further - fold Aer Lingus into Veuling (and OW) and have it as its low cost Atlantic operation - (think a321 LR ) - LGW/MAN/BCN/DUBetc can be a feeder hub into Aer Lingus (who want to do more from UK/EMEA).

Id therefore have 3 divisions of IAG - BA, Veuling, Iberia.