Well, he took in Maud Bailly, who came over from French state administration, with a typical CV of a French civil servant delegated to run a state-owned enterprise. Were it the days of Regie Renault, it would have made at least some sense. She has also been the Chief Digital Officer in charge of Digital, Distribution, Sales and Information Systems, and we all know how well it went... Seems like a perfect thing to appreciate her achievements by making her a head of a region - either she is genuinely appreciated (for what we shall never know), then why would they delegate her out to the field, or she failed, then why reward her with an important job whilst so many folks get the pink slip?

I also believe there will be many people who drew growth in various European markets, from CEE through Italy, Portugal or the UK, not quite happy with the COO of Germany (also growing, admittedly) suddenly rising to the top, but hopefully he will finally start doing something about neglected portions of his portfolio, such as Ireland or the Nordics.