Originally Posted by
nussle
Marketing people I put in the same box as parking inspectors and lawyers, you have to have them I guess but id really love to live in a world where they were scared and few and far between.
Some of the absolute bs........ I have believed and discovered to be wrong in the past....SAS is not the only guilty party where this is concerned. Hotels seem to be the worst.
Often the problem also comes from the consumer. Some airline can get higher fares if they do more PR around how safe they are even if they are doing the same as everyone else but just with more actions. In a lot of industry the consumer doesn't care as much about how the company is doing but only about how they feel while using the product. Currently that feeling is based on safety from Covid so if you can make it look and sound like your doing everything for there safety a lot of consumers will see your product as better.
We see thought it but people who don't pay attention and fly once a year don't. They only see the PR and it works on them.