In my case I met with a UK marriott hotel salesperson who was trying to increase rooms sold on Sunday and Thursday nights (pre-Covid, they were often sold out the rest of the week).
We were typically a team of 4-5 people staying Monday to Friday for a 20 week project if I remember correctly (total of way over 200 nights agreed).
I clearly told them that extra points would make us stay more as we had other options than their hotel and a further discount wouldn't impact our behaviour.
We got an agreed rate including breakfast, and an extra 3000 poins for every week that included a Sunday or Thursday night.